Year: 2015

Ballymena Today loves Camera Phones

Here at Ballymena Today our camera phone has become one of our most important tools for keeping you up to date with all the things that are going on in our Ballymena Community. Ballymena Today loves Camera Phones Here are some tips which we have to make the most of your camera phone. 1/ Don’t zoom in. When you are using a normal camera up to date lenses can be great for zooming in on details. Unfortunately most camera phones are unable to recreate the same quality when zoomed in. Our advice is to take your snap and then crop it later. That way you capture the whole image, it will be good quality and then you can crop it to frame you subject perfectly later on. Lots of phones now have their own cropping function under ‘edit’. 2/ Edit before you filter. We all love adding a filter but any respectable photographer is likely to give filters a miss and edit the photo manually instead. That it what makes lots of professional images stand out for the rest.  Phone Apps such as SnapSeed or Photoshop Express can be really useful. Just upload your picture and place around with settings including brightness and contrast. This will help you to create your own style and make your pictures stand out. 3/ Take lots of pictures. Obviously the more photographs you take of a subject...

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Where there’s audience, there is power

Over the next 5 years, the world of retail is going to radically change. Currently there is the Wholesale model. And there is a Direct model. But it will soon be joined by another model. A new ‘Retail Force’ created by the individuals who have huge influence on social media. They will create another distribution model. We shall call this ‘ Smart model’. Named after their audience is built on smart phones. Where there’s audience, there is power. The people we follow on Instagram vary from 4K to 1.1M followers. Each day their followers go and find what they are doing, where they are, and yes, what they are wearing. This in shop terms is footfall. No bricks and mortar shop has 400K of football each day. But some of the Instagrammers do. One day, one morning, they will wake up and figure out they can use this influence to make money, to sell things. That day is coming. And that day for some has already arrived. They have influence. And they will master how to use it. Instagram, and other social media platforms that come after will create the next brands, companies, and it will create its own Insta-millionaires. David Hieatt – Hiut Denim Each year Hiut Denim host an Open Day and as part of that, David Hieatt tells the audience about their progress and their plans...

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Wedding Gifts – Ballymena

Wedding Season is coming and in Ballymena there are lots of great stores who can help you find a special wedding gift for your loved ones. After you send your Wedding Acceptance card back it seems like there is an unending list of things for a good wedding guest to sort out. From getting you Wedding outfit, for suits we recommend David Bellingham Menswear in Ballymena and ladies should check out Dragonfly and Marmalade boutiques, to booking your day off work sometimes the all important wedding gift can slip your mind. If that is the case then do not panic,...

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Ballymena Bookclub – Spill Simmer Falter Wither

Spill Simmer Falter Wither is the latest title to be picked by Ballymena Bookclub. Written by young Irish author Sara Baume this novel is touted as a wholly different kind of love story, that spans the four seasons echoed in the novel’s title.  Sara was born in Lancashire and grew up in Co. Cork. She studied Fine Art at Dun Laoghaire College of Art and Design before completing a Master’s in Creative Writing at Trinity College, Dublin. Her short fiction has been published in The Dublin Review, The Moth, The Penny Dreadful, The Stinging Fly and the Irish Independentas part of the Hennessy New Irish Writing series. In 2014 she won the Davy Byrnes Award. She lives in Cork with her two dogs. (Source). With an award already under her belt we are very excited about reading her latest work.   Last month the group had mixed feelings about Look Who’s Back by Time Vermes. Not sure if the translation from German conveyed the same wit as the origianl a few readers were left cold by this bestseller. Others however found it a great satirical look at modern society and fame. If you have read Look Who’s Back or are planning to read Spill Simmer Falter Wither then please feel free to join the Ballymena Book club which meets on the first Wednesday of every month at 7.00pm. Meet at Waterstones in Ballymena where you can meet the group and...

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Ballymena Tyres – Continental Tyres

Ballymena Tyres on Warden Street in Ballymena sell Continental tyres. Now when you buy two or more Continental tyres from a participating retailer you can take to Britain and Ireland’s boldest roads and truly put them to the test. With a free hotel stay for two at the end of the day, you’ll enjoy the destination as much as you’re sure to enjoy the journey. Ballymena Tyres – Continental Tyres How does it work? It’s simple. If you purchase two or more Continental tyres from one of our participating retailers before 31.05.15 you can click here to claim your free hotel stay. There are two ways of doing this; you can follow our online road trip finder and choose to stay at one of our hand picked hotels near to Britain and Ireland’s most incredible roads or skip straight to a choice of over 200 hotels. The choice is yours. There are terms and conditions which you can read online too. Now is a great time to invest in new tyres, especially if you are planning a road trip or taking a touring van out this summer. New tyres can improve your car safety and they can be bought and fitted at Ballymena Tyres. For more details about the services and tyre offers at Ballymena Tyres just call in with them at Warden Street, Ballymena....

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