Year: 2015

If you are going to have an impact on social media you have to work hard to make your content original. You have the freedom to take it any direction you want, be creative. Recycling content and ideas from other sources will work occasionally and might build an audience for you but, trying to scour the web for other peoples ideas is exhausting and offers fewer rewards than originality. Ballymena Today is leading a local online charge with original content. We interact with you and your local business and create content that is relevant for you at the time of publishing. This is in a constant state of change as you evolve and as we stand alongside you on the Internet. We will strive to be original. Always. Around our growing community in Ballymena we encourage originality because, your business and your journey is completely unique to you. You should tell your story your way. What happens when you get copied There is a fine line between stealing and copying ideas on social media but, let’s not forget that vast chunks of the Internet are driven by unoriginal thought and re-published content. It is what it is. From blog post ideas & content themes to hashtags it’s almost inevitable that your ideas will be used by others. Ours are… But, we have been leaders and influencers creating community in a...